- captive market
- A group of purchasers who are obliged to buy a particular product as a result of some special circumstance, such as the absence of an alternative supplier or product.
Big dictionary of business and management. 2014.
Big dictionary of business and management. 2014.
Captive market — Captive markets are markets where the potential consumers face a severely limited amount of competitive suppliers; their only choices are to purchase what is available or to make no purchase at all. Captive markets result in higher prices and… … Wikipedia
captive market — ➔ market1 … Financial and business terms
captive market — /kæptɪv ˈmakət/ (say kaptiv mahkuht) noun a market situation in which buyers must trade with an exclusive supplier (or sellers with an exclusive buyer) who therefore holds the market captive …
captive market — /ˌkæptɪv mɑ:kɪt/ noun a market where one supplier has a monopoly and the buyer has no choice over the product which they must purchase … Marketing dictionary in english
captive market — /ˌkæptɪv mɑ:kɪt/ noun a market where one supplier has a monopoly and the buyer has no choice over the product which he or she must purchase … Dictionary of banking and finance
captive — cap‧tive [ˈkæptɪv] adjective [only before a noun] captive viewers or customers watch a company s advertisements or buy a company s products because they have no other choice: • Kids in the classroom are a captive audience to whom ads may seem a… … Financial and business terms
captive — [[t]kæ̱ptɪv[/t]] captives 1) ADJ A captive person or animal is being kept imprisoned or enclosed. [LITERARY] Her heart had begun to pound inside her chest like a captive animal. Syn: prisoner N COUNT A captive is someone who is captive. He… … English dictionary
market — Usually refers to the equity market. The market went down today means that the value of the stock market dropped that day. Bloomberg Financial Dictionary * * * ▪ I. market mar‧ket 1 [ˈmɑːkt ǁ ˈmɑːr ] noun 1. [countable] COMMERCE the activity of… … Financial and business terms
captive — cap|tive1 [ˈkæptıv] adj [Date: 1400 1500; : Latin; Origin: captivus, from captus, past participle of capere to take ] 1.) kept in prison or in a place that you are not allowed to leave ▪ captive soldiers ▪ captive animals ▪ His son had been taken … Dictionary of contemporary English
captive — n. & adj. n. a person or animal that has been taken prisoner or confined. adj. 1 a taken prisoner. b kept in confinement or under restraint. 2 a unable to escape. b in a position of having to comply (captive audience; captive market). 3 of or… … Useful english dictionary